Who We Are
Joyland is one of the region’s largest recreational entertainment companies, operating since 1980. Throughout the years, Joyland has meticulously analyzed and adapted to the evolving needs of the amusement industry, ensuring that each era brings new heights of joy. With an innovative approach and a steadfast commitment to excellence, the company continues to shape the entertainment and amusement scene in the region.

Strength in numbers
HAPPY CUSTOMERS
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M+
EMPLOYEES
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RECREATIONAL OUTLETS
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+
RIDES & EXPERIENCES
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M+
Our parks and play areas in Pakistan


A trampoline park where visitors can bounce, flip, and climb to new heights


An indoor park featuring thrilling rides, smash rooms, haunted house VR and arcade games.


A unique role-play park that combines learning with imaginative play.


Thematic soft play areas designed for interactive, immersive fun


An innovative science park with hands-on experiments and interactive exhibits.


An immersive experience with several species of plants and animals.


A trampoline park where visitors can bounce, flip, and climb to new heights


An indoor park featuring thrilling rides, smash rooms, haunted house VR and arcade games.


A unique role-play park that combines learning with imaginative play.


Thematic soft play areas designed for interactive, immersive fun


An innovative science park with hands-on experiments and interactive exhibits.


An immersive experience with several species of plants and animals.
Our current footprint in UAE
Current UAE landscape
- Dubai, Al Barsha - Kids HQ
- Ras al Khaimah, Manar Mall - Flipped x Super Space
- Sharjah, Sahara Center - Flipped (2 locations)
- Abu Dhabi, Deerfield Mall- Flipped

Our parks and play areas in UAE


A high energy adventure park featuring a massive trampoline and other thrill seeking activities


Thematic soft play areas designed for interactive, immersive fun and parties.

Our current footprint in Pakistan
SINDH
- PeekABear - Ocean Mall - Karachi
- PeekABear - The North Walk - Karachi
- Bounce - Ocean Mall - Karachi
- Super Space - Ocean Mall - Karachi
- Super Space - Millennium Mall - Karachi
- Sports Pavilion - Karachi
PUNJAB
- Super Space - Sharif Complex - Multan
- Super Space - Mall of Multan - Multan
- Super Space - Brands Village - Sialkot
- Joy of Science - Lahore
- Joyland Outdoor Park - Lahore
We are offering diverse experiences for franchising


15,000 – 25,000 sq ft
Ages 3 – 16
Activity mix: Soft play, role play and party rooms


10,000 – 25,000 sq ft
All ages
Activity mix: Trampoline, soft play, party room and 1-2 more adventure activities like rope course or smash room


+4 acres
All ages
Activity mix: Thrill rides, roller coasters, outdoor adventure activities like zip-lining or climbing walls


10,000 – 25,000 sq ft
All ages
Activity mix: Trampoline, soft play, party room


+10,000 sq ft.
All ages
Activity mix: Petting zoo, hundreds of species of plants and animals..


15,000 – 25,000 sq ft
Ages 3 – 16
Activity mix: Soft play, slides, wall climbing and party rooms


15,000 – 25,000 sq ft
Ages 3 – 16
Activity mix: Soft play, role play and party rooms


10,000 – 25,000 sq ft
All ages
Activity mix: Trampoline, soft play, party room and 1-2 more adventure activities like rope course or smash room


+4 acres
All ages
Activity mix: Thrill rides, roller coasters, outdoor adventure activities like zip-lining or climbing walls


10,000 – 25,000 sq ft
All ages
Activity mix: Trampoline, soft play, party room


+10,000 sq ft.
All ages
Activity mix: Petting zoo, hundreds of species of plants and animals..


15,000 – 25,000 sq ft
Ages 3 – 16
Activity mix: Soft play, slides, wall climbing and party rooms
Why Partner with Joyland?
1. Manufacturing expertise
We provide outstanding products worldwide
3. Design expertise
Every project brings into reality a unique imaginative idea.
2. Strong brand equity
Joyland is one of the largest recreational entertainment companies in the region
4. End-to-end execution
Franchisee support across all stages and channels provided by Joyland
5. Proven legacy
Over 40 years of excellence in the entertainment industry

Bring Our International Concepts to your local markets


5,000 – 10,000 sq ft Ages 3 – 10
Activity mix: Trampoline, soft play, role play and party rooms


10,000 – 15,000 sq ft All ages
Activity mix: Trampoline, soft play, party room and 1-2 more adventure activities like rope course or smash room


18,000 – 20,000 sq ft All ages
Activity mix: Trampoline, soft play, role play, haunted house, smash room, laser tag, arcade games, party room
Packaged with our expertise in hosting & entertainment

Shows and Events
We host a wide range of live shows, events and performances, providing engaging entertainment for children.

Arts and Craft
Our daily DIY sessions offer kids a creative environment to explore their imaginations and make unique creations to take home.

Birthdays
We host the best theme parties, offering customized experiences that delight both children and parents.

Franchise Financial Overview
Franchise Fee
Rs1,200 per sq.ft
CAPEX
Rs12,000 per sq.ft
Revenue
Rs14,400 per sq.ft
Royalty Fee
6% of Renevue
Term of agreement
10 years
Return on equity
3-5 years | 30%



Target market and growth potential
Demographic overview


Teens and older kids
A mix of high-energy activities like Flipped and Flipped super for older kids and teens.
Children and families
Interactive play space like Flipped Kids for younger visitors.
Gamers & tech enthusiasts
Innovative tech-based attractions at Flipped for tech enthusiasts.
Thrill seekers
Adrenaline-pumping experiences like Haunted Hotel and Smash Room
Our consulting services support you every step of the way
- Feasibility & Advisory
- Strategy & Development
- Concept Design
- Marketing Support
- Ongoing Operational Support

Our simple 6 step process
1
Initial Inquiry
2
Location Evaluation
3
Franchise Agreement
4
Concept Design & Construction
5
Pre-Launch Preparations
6
Grand Opening
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